Creative

How ChatGPT Can Improve Your Marketing and Its Limitations

As ChatGPT sprang into our collective consciousness this year, many of us in the creative professions realized it can help us do our jobs more efficiently. Whether you are a graphic designer aiming to elevate your work, a marketing manager planning a campaign, or a business leader planning and developing your team, ChatGPT is a …

How ChatGPT Can Improve Your Marketing and Its Limitations Read More »

Creating a strong brand language

At Wild Plum, we’re hyper-focused on creating strong brands. In this blog, we hear from a colleague and friend who is just as passionate about brand. In fact, he creates and speaks brand language! Don Hansen is an art director, marketing visionary, and artist. With more than 30 years of experience, Don’s imagined, created brands, …

Creating a strong brand language Read More »

Win new customers with well designed content

Whether you’re preparing marketing materials such as a presentation, designing an advertisement, making a video, or creating a webpage or brochure, design plays a critical role in determining how well your content attracts, communicates, and engages with your audience. Marketers will tell you that before you create anything or say, “I need a (insert content …

Win new customers with well designed content Read More »

;