by Wild Plum | Jul 17, 2023 | Community Building, Creative, Experiences
Recently I was in the Olympic National Park revisiting a few of my favorite places, Hoh Rain Forest, and Ruby Beach. I marveled at the spectacular beauty of nature. But during my trip, a local said, “Sometimes we forget how beautiful this place is.” Now, as a...
by Wild Plum | Feb 15, 2023 | Business Strategy, Community Building, Experiences
Do you have a frustrating and challenging customer experience story from the past year? What was the outcome? A company you say you’ll never do business with again? Or one that quickly resolved the situation and won back your loyalty? In this digital...
by Wild Plum | Nov 7, 2022 | Experiences
Humans crave human connections. Since the global pandemic there is pent-up demand for deeper, more meaningful contact with friends, family, community, and perhaps surprisingly, brands. We see when customers bond with a brand through event marketing experiences, it...
by Wild Plum | Sep 6, 2022 | Business Strategy, Marketing Strategy
Innovation and entrepreneurship are bedrocks of the American dream. The cultivation of new ideas, presenting new solutions to challenges, and reimagining solutions and services keeps our economy and communities thriving. All too often external and internal...
